Haichen Organic attended the "Chinese Medicinal Materials and Healthy Breeding Development Conference" and reached a strategic cooperation with the Liangping District People's Government of Chongqing

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Haichen Organic attended the "Chinese Medicinal Materials and Healthy Breeding Development Conference" and reached a strategic cooperation with the Liangping District People's Government of Chongqing

2024.12.26

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From December 20th to 21st, the "Chinese Medicinal Materials and Healthy Breeding Development Conference" hosted by the China Association of Traditional Chinese Medicine, Chongqing Municipal Agriculture and Rural Affairs Commission, and the Liangping District People's Government of Chongqing was successfully held. The theme of this conference is "Green New Resources, Healthy New Future", aiming to show the multiple applications and unique advantages of traditional Chinese medicine in animal green production, further ensure animal food safety and improve animal welfare.


At the meeting, Haichen Organic and the Liangping District People's Government reached a strategic cooperation and jointly issued an initiative. The two parties will promote the application and development of Chinese medicinal materials in the field of pet food raw materials.


01 Strategic cooperation, innovative development


On the morning of the 21st, the conference opened grandly. At the opening ceremony, General Manager Wang Fuzheng came on stage to sign the "Pet Food Whole Supply Chain Personalized Comprehensive Solution Strategic Cooperation Agreement", announcing the strategic cooperation between Haichen Organic and the Liangping District People's Government. At the same time, the results of the second term of the "Chinese Veterinary Medicine and Feed Professional Committee" were announced, and General Manager Wang Fuzheng was elected as the deputy director.

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Haichen Organic has always been committed to the innovative customized research and development of all categories of pet food and high-standard organic quality manufacturing. Previously, it has reached a strategic cooperation in the field of raw materials with the Specialty Products Research Institute of the Chinese Academy of Agricultural Sciences. This strategic cooperation with the Liangping District People's Government marks a new progress and a new starting point for Haichen Organic in the field of raw material development.

In the future, Haichen Organic will take this strategic cooperation as an opportunity to continuously improve and optimize the supply chain of Chinese medicinal materials for pet food, and promote the high-quality development of the green and healthy pet food industry from the aspects of nutrition research and innovative applications.


02 Initiative released, traceable production


After the signing of the agreement, Haichen Organic and the Liangping Municipal People's Government jointly issued the "Liangping Initiative on Chinese Medicinal Materials and Healthy Breeding", encouraging the integration of Chinese medicinal materials and healthy breeding industry chains to achieve comprehensive utilization of resources and green circular development.


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As a member of the pet industry, Haichen Organic will also start from the actual operation of the enterprise, continue to implement high-standard organic production, improve the quality traceability system, enhance the pet food consumer market's awareness of functional raw materials such as Chinese medicinal materials, achieve mutual promotion and prosperity between the Chinese medicinal materials industry and the green pet food industry, and contribute to the development of agriculture and upstream and downstream industrial chains.


03 Keynote speech, active exploration


On the afternoon of the 21st, the Chinese herbal medicine and pet health sub-venue was officially held. Wang Fuzheng, general manager of Haichen Organic, gave a speech on the theme of "Development and Application of Plant Raw Materials for Organic Pet Food".


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It mentioned: "At the moment when domestic pet food brands are booming, the localization of R&D concepts and raw material selection has become an inevitable trend. The development of innovative raw materials represented by Chinese medicinal materials will not only help improve the overall nutritional level of pet food, but also promote the transformation and upgrading of the pet food industry with "health, functionality and segmentation." "Haichen Organic is based on the world's golden agricultural and pastoral belt at 41° north latitude, taking advantage of authentic ecological resources, creating the 'Haichen 150-kilometer fresh raw material supply circle' and the 'Haichen global origin ecological raw material collection chain', and is committed to consolidating pet food nutrition from the raw material end and creating customized green pet food. The positive effects of Chinese herbal medicine on the gastrointestinal, reproductive and other systems of pets are highly consistent with the R&D principles of Haichen Organic Pet Health UP System, and are a new field worthy of in-depth exploration and excavation." Customized Good Food · Organic Power. In the future, Haichen Organic will take Chinese medicinal materials as an important research direction, actively cooperate with relevant departments and high-quality raw material suppliers, and jointly promote the organic integration and high-quality development of the Chinese medicinal materials industry and the pet food industry, and provide more trustworthy healthy pet food for tens of millions of pet-raising families around the world!

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